Reactive Business Intelligence. From Data to Models to Insight.
R. Battiti and M. Brunato,
Reactive Search Srl, Italy, February 2011.
Reactive Business Intelligence is about integrating data mining, modeling and interactive visualization, into an end-to-end discovery and continuous innovation process powered by human and automated learning. This unifying goal requires collecting and integrating topics which are usually dissected into books dedicated to different areas.
Readers, pls send us your feedback to: infographeur.com
“I have to tell you that I love your discussion of the
limitations of metaphors as a foundation for creating new methods. It's
enjoyable to encounter kindred spirits.”
“I find the examples to be well-chosen and the presentation
“With its combination of data mining, modelling and
visualization (using the authors Grapheur software) this book would be of
interest to many analytic professionals.”
“I have been in the BI industry for several years and can
honestly say that this is a really interesting read for anyone in the BI
or data mining industries. A very fresh perspective on some familiar
(Business Intelligence Pro)
“The book is filled of nice quotes and comics as well: one of
my favorites is the visual explanation of the dendrogram , and the
definition of data mining. Data Mining, noun 1. Torturing the data until
it confesses... and if you torture it long enough, you can get it to
confess to anything..”
“I absolutely love your software. It's exactly what we
needed for our class
presentation. It's easy to get up to speed, but offers enough to keep you
looking for more visualizations.”
“I can compare the feeling I had while reading your book with
one situation. When I was a small kid I got a scientific calculator as a birthday present.
At that time I had no idea about the meaning of all those buttons and the functioning
of that impressive machine. Year after year, I was discovering
the use of those functions and my discovery pleasure was enormous.
Your book was tremendously increasing my understanding of reactive search by
each page I've read. It reminded me so much of the feeling of discovery
magic of my B-day present.”